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Looking for the best Instagram scheduling tools? I’ve got you covered.
Anyone serious about growing on Instagram should be using a scheduler. Not only does it save you a ton of time and effort, but it also provides all sorts of other benefits.
For example, a good scheduling tool can help you generate content ideas, write captions, create visuals, determine your optimal posting time, and streamline all your social media efforts.
Over the years, I’ve tested a vast number of the leading social media schedulers. My goal with this post is to share which ones I believe are best for Instagram specifically.
Below, I’ll review and compare all my top picks to help you figure out which one is right for you.
What is the best Instagram scheduling tool?
- Pallyy – Best for simplicity. Ideal for content creators.
- SocialBee – Offers the best balance of features and affordability.
- Sendible – Best for agencies.
- Iconosquare – Best UI.
1. Pallyy
Pallyy is my top pick for the overall best Instagram scheduler. It’s one of the few scheduling tools I’ve tried that feels like it was built specifically for Instagram (although you can also use it to schedule posts to other platforms, like Facebook, TikTok, and X).
The pricing is super straightforward. There’s only one paid plan that gives you access to all of Pallyy’s features, including its visual content calendar, scheduling & auto-publishing tools, unified social inbox, content curation tool, analytics dashboard, bio link tool, and more.
You can schedule all types of Instagram posts, including Stories and Reels, and Pallyy will auto-publish them at the time & date you choose. Alternatively, add them to a queue to be sent out at regular intervals. This isn’t anything inspiring on its own—most tools with access to Instagram’s API can do the same thing.
It’s the little touches that make Pallyy special, such as how it allows you to preview posts as you create them, so you can see exactly what they’ll look like when they go live. And how it enables you to plan out your whole feed in advance in the Instagram Grid Planner.
Also, the way you schedule Instagram posts on Pallyy is just so much better than other tools. You drag and drop an image, video, or other media file from your media library directly onto the date in the calendar that you want to publish it. Then from there, add your captions, hashtags, first comment, and so on.
Most tools have it the other way around: You select a date first, then create a text post, and then add a photo if you want.
That difference is why Pallyy is perfect for Instagram—its whole UX is designed for scheduling visual content, rather than text posts, so the process is much faster and more intuitive.
The only downside to Pallyy is that it’s not ideal for evergreen content. However, that tends to be less of an issue where Instagram is concerned. That said, if evergreen content is essential to you, SocialBee is perfect.
